STATEMENT ON CYBER INCIDENT

We continue to work around the clock to restart our global applications in a controlled and safe manner following the recent cyber incident. We are working with third-party cybersecurity specialists and alongside law enforcement.

We want to thank all our customers, partners, suppliers and colleagues for their patience and support. We are very sorry for the disruption this incident has caused. Our retail partners remain open and we will continue to provide further updates.

Trek Team

AN EPIC EXPERIENCE

91 teams of Retailer employees from across North America gathered at XOverland Ranch in Three Forks, MT, to compete in the 2025 TReK competition. Embracing the true spirit of exploration, the competition celebrated those who came before us – pioneers who faced rough terrain, challenged the impossible and discovered new horizons. Carrying that spirit forward, each challenge was designed to spark a sense of adventure, test limits and push competitors beyond the familiar.

Defender Off Road on Trek

MADE FOR EXPLORATION

Built for epic expeditions, the 2025 Defender 110 TRĕK edition featured a self-healing matte protective wrap and was outfitted with off-road equipment including an expedition roof rack, rear ladder, front bumper undershield and more to aid competitors during the competition. Made with the most extreme explorers in mind, the Defender’s capability allows you to reach unchartered terrain while embracing the impossible.

Land Rover on Trek

EXPANDING THE LEGACY

“As a highly anticipated annual event for our retailers, we were thrilled to have our first team of all female competitors and more than 200 first time competitors at the 2025 TRĕK competition. Embracing the spirit of exploration, competitors were able to experience the off-road capabilities of the Defender in some of the most beautiful and diverse terrains in Montana.” 

 

– David Larsen, Training Director